Many consumers don't care about the impact of piracy

Almost a third of consumers watch pirated content even though they know it's illegal to do so and that it deprives the content creators of revenue. The study for platform security company Irdeto conducted by YouGov finds that 74 percent of US consumers know that sharing pirated content is illegal and 69 percent that downloading it is. Despite this, 32 percent of respondents admit to watching pirated content. When told that pirated video content can result in studios losing money, meaning they can’t invest in creating content, 39 percent say that this knowledge has no effect on the amount of… [Continue Reading]